NINEFIVE got lucky to participate this great campaign that Cheil Worldwide and Samsung Electronics have framed out. To create the site providing the first impression of the whole campaign and fun interaction for users to stay long enough, NINEFIVE and Cheil Worldwide had several ideation sessions. The idea that we have chosen is the 'Control Center' concept which is great for boosting the T&M of the campaign. It is the concept providing the UI to look over all the mysterious incidents happening on earth. The mysterious circles, the mysterious guys and more. And we refined the designs several times to produce the current simple site. Users can watch 7 viral movies in total according to the phases. Whenever users watch one movie, they get the decode motion as a feedback and the hint for the next happenings. This teaser site got 886,978 visits and 2,092,256 views in total and hit the great success for the start of the campaign!
With the launch of Galaxy S6 Edge Plus-Samsung’s flagship product of the second half of 2015, NINEFIVE has designed the introduction page of Samsung.com. We’ve tried to convey intuitively the various attractions of the larger display and improved Edge UX, not only by product features and information but Benefit points for users. To increase the power of information delivery, we’ve set the User Story according to Benefit Point. In addition, we ensure a quick and easy access to content by applying responsive web and Parallax Scroll.Web
Every year, Google presents the 'Google Green Zeitgeist', an event that aims to highlight the latest green trends. In collaboration with Fi, we explored and illustrated ten green trends with full interactive infographics to discover the most intriguing concept. With seven rounds of draft proposals and a staggering amount of files, it was one of the most challenging projects that NINEFIVE has encountered. But our successful results, along with the opportunity to interface with Google and work with Fi, made for an priceless and unforgettable experience.Web
Samsung ‘All in Curved’ is the project introducing Samsung’s leading innovator Curved Display and its Curved Alliance, targeting at Global and mainly China. We have planed the content of visual-oriented to deliver an immersive experience and exceptional image quality. For a better understanding of technical and difficult content, we laid the content out from a big concept to detailed concepts matching user’s perception. All globe users can have the same experience across all devices through responsive web.Web
NINEFIVE executed a complete refresh for Samsung Semiconductor global site, which was a bit lacking in consistency of its key visuals and copy message. By incorporating our client?s new aspirational brand message for a consistent look and feel throughout the site experience, we were able to create a unified tone calibrated precisely for our client?s customers. In order to inject imaginative aura to technical content, we developed a new visual tone of metaphorical representation and language to succinctly emphasize the products? user benefit and environmental goodwill. To better convey some of these features and benefits, we created intuitive yet stylish infographics to clearly explain the advantages of our clients? product and services. In addition, we carefully expressed key visual themes from the Samsung Visual Guide for our overall look and concept, and successfully executed a refreshed global site with a unified and consistent tone and manner throughout.Digital Contents