NINEFIVE executed a complete refresh for Samsung Semiconductor global site, which was a bit lacking in consistency of its key visuals and copy message. By incorporating our client?s new aspirational brand message for a consistent look and feel throughout the site experience, we were able to create a unified tone calibrated precisely for our client?s customers. In order to inject imaginative aura to technical content, we developed a new visual tone of metaphorical representation and language to succinctly emphasize the products? user benefit and environmental goodwill. To better convey some of these features and benefits, we created intuitive yet stylish infographics to clearly explain the advantages of our clients? product and services. In addition, we carefully expressed key visual themes from the Samsung Visual Guide for our overall look and concept, and successfully executed a refreshed global site with a unified and consistent tone and manner throughout.
NINEFIVE started this project to create an application for working mothers to support their child care by using smart devices. The application comes with two versions for different circumstance, the tablet application for the baby sitter and the smartphone application for the mother. Considering the varieties of baby sitters’ age, the tablet application has intuitive UI elements with simple ‘Drag&Drop’ interaction. Baby sitter can write a baby care journal directly from the main page by simply dragging the relevant item into the center of the page. The type of an item and time will be set automatically and these can be modified manually as well. The created journal is sent real-time to their mother and the information is displayed on a circular GUI with the written time and the type of an item. Mother’s application has full authority of the application settings and only viewing function for the baby care journal.
*Won a 2015 iF Design Award with an unique UI and concept
‘All New Camaro SS PockeTVC’ is a mobile-optimized Facebook video contents which is to promote Chevrolet’s All New Camaro SS launch in Korean market. Our task was to make the PockeTVC short and simple to maintain the audience’s attention while highlighting Camaro’s USP. It has been tightly edited with a tense to emphasis Camaro’s nimble performance and informative visual graphics and captions were added to deliver the key message intuitively.Movie
The misson of this project was optimizing Pantech's existing app store to TV environment and create a unique identity for it. We tried to create user friendly UX by planning the shortest movement of the cursor, which is controlled by TV remote. Also tried to keep the existing 'playful' tone coming from its name, 'AppsPlay' yet add 'Modern' tone with touch of a premium motif just right for TV interface.TV Application
Exynos is one of the core Samsung Brands that deals with Mobile Application Processor, Modem and RF chip. NINEFIVE and Samsung Semiconductor have worked on the Renewal Project of Exynos.com. The goal was to build the site that has a strong identity and an easy interface for B2B&B2C both with rich experience. To deliver the message of ‘Rich Technology and Simple Life’, NINEFIVE has conceived the concept of Golden Ratio that has a simple and infinite pattern, which is applied to the Universal Menu and the whole layout. All contents has been polished so that general users can understand and explore easily. The newly redesigned Exynos.com works perfectly on all browsers with web standard and on PC, Tablet and of course Mobile.Web