Samsung ‘All in Curved’ is the project introducing Samsung’s leading innovator Curved Display and its Curved Alliance, targeting at Global and mainly China. We have planed the content of visual-oriented to deliver an immersive experience and exceptional image quality. For a better understanding of technical and difficult content, we laid the content out from a big concept to detailed concepts matching user’s perception. All globe users can have the same experience across all devices through responsive web.
NINEFIVE started this project to create an application for working mothers to support their child care by using smart devices. The application comes with two versions for different circumstance, the tablet application for the baby sitter and the smartphone application for the mother. Considering the varieties of baby sitters’ age, the tablet application has intuitive UI elements with simple ‘Drag&Drop’ interaction. Baby sitter can write a baby care journal directly from the main page by simply dragging the relevant item into the center of the page. The type of an item and time will be set automatically and these can be modified manually as well. The created journal is sent real-time to their mother and the information is displayed on a circular GUI with the written time and the type of an item. Mother’s application has full authority of the application settings and only viewing function for the baby care journal.
*Won a 2015 iF Design Award with an unique UI and concept
For the new Pantech app store, we designed a quirky website and mobile application that was sophisticated yet playful. With a small but engaged group of users, it's important to create an identity different from the rest. With calm cool tones and colorful objects, the digital interface presents new warmth, ready for both work and play.Web / Mobile Application
In collaboration with Cheil Worldwide, we developed 'Exynosphere' to represent the performance of Samsung Exynos mobile processor. Exynosphere was applied to the entire digital campaign including web, mobile, and promotional film. Our aim was for consumers to learn more about the features of Exynos by taking them on an interactive adventure with Exynosphere. As our first all-encompassing digital campaign, it was an incredible adventure for us as well.111Web / Movie
NINEFIVE got lucky to participate this great campaign that Cheil Worldwide and Samsung Electronics have framed out. To create the site providing the first impression of the whole campaign and fun interaction for users to stay long enough, NINEFIVE and Cheil Worldwide had several ideation sessions. The idea that we have chosen is the 'Control Center' concept which is great for boosting the T&M of the campaign. It is the concept providing the UI to look over all the mysterious incidents happening on earth. The mysterious circles, the mysterious guys and more. And we refined the designs several times to produce the current simple site. Users can watch 7 viral movies in total according to the phases. Whenever users watch one movie, they get the decode motion as a feedback and the hint for the next happenings. This teaser site got 886,978 visits and 2,092,256 views in total and hit the great success for the start of the campaign!Web