The misson of this project was optimizing Pantech's existing app store to TV environment and create a unique identity for it. We tried to create user friendly UX by planning the shortest movement of the cursor, which is controlled by TV remote. Also tried to keep the existing 'playful' tone coming from its name, 'AppsPlay' yet add 'Modern' tone with touch of a premium motif just right for TV interface.
NINEFIVE launched the web&mobile site of a brand new Samsung Galaxy Note 8.0 using the technology HTML5. Tried to keep the existing identity of Galaxy Note Series and deliver the unique features of Galaxy Note 8.0 itself. To maximize the presentation, NINEFIVE used Non-Flash Motion that follows 'Web Accessibility'. And it was quite successful to show all the life stories that Galaxy Note 8.0 and S Pen can bring to us.Web
CLAPP website provides an online service to test your applications on real devices regardless of time and place. The goal of NINEFIVE was to enhance recognition of Brand and provides simple&intuitive UX for users. As for the identity, we used the 6 colors of BI which is newly designed, and utilised the shape of symbol as pattern and button consistently. We tried to enhance usability with easy guide page, simple infographic, intuitive UI using vertical layout, floating menu and more.Web / PC Application
NINEFIVE got lucky to participate this great campaign that Cheil Worldwide and Samsung Electronics have framed out. To create the site providing the first impression of the whole campaign and fun interaction for users to stay long enough, NINEFIVE and Cheil Worldwide had several ideation sessions. The idea that we have chosen is the 'Control Center' concept which is great for boosting the T&M of the campaign. It is the concept providing the UI to look over all the mysterious incidents happening on earth. The mysterious circles, the mysterious guys and more. And we refined the designs several times to produce the current simple site. Users can watch 7 viral movies in total according to the phases. Whenever users watch one movie, they get the decode motion as a feedback and the hint for the next happenings. This teaser site got 886,978 visits and 2,092,256 views in total and hit the great success for the start of the campaign!Web
NINEFIVE designed BMW MINI website in collaboration with THE DNA. BMW MINI is loved world widely by a young age and well-known as freewheeling&fashionable image. NINEFIVE has focused on enhancing a brand image by emphasizing MINI’s own character but with better quality. Utilising MINI’s own visual and T&M, but adding editorial layout for complex or lots of content. As for UI, we planned a vertical layout so that users can follow the flow of the content and also simple interface for important content.Web