Cheil Worldwide and Samsung Electronics published Gear IconX advertorial on two famous fashion magazines, ‘GQ’ and ‘Glamour’, along with the online campaign in UK and Germany. NINEFIVE had an opportunity to create Gear IconX campaign site to provide magazine subscribers a direct online experience. We’ve designed mobile-friendly, responsive website with the grid style layout and easy interactions to deliver intuitive contents and to improve browsing experience. Every content fits perfectly on the mobile screen, so users don’t need to scroll the page while viewing the content, and they can browse between contents with a single flick. We adopted the tone and manner and lifestyle images from the magazine to provide a seamless experience and show the connection between the advertorial and the campaign site. It offers more intensive information, so when users visit the site through the magazine, they can continue their journey seamlessly. There are various instruments providing convenience to reduce cart abandonment and enhance the purchase experience.
In collaboration with Cheil Worldwide, we developed 'Exynosphere' to represent the performance of Samsung Exynos mobile processor. Exynosphere was applied to the entire digital campaign including web, mobile, and promotional film. Our aim was for consumers to learn more about the features of Exynos by taking them on an interactive adventure with Exynosphere. As our first all-encompassing digital campaign, it was an incredible adventure for us as well.111Web / Movie
NINEFIVE redesigned from scratch a more intuitive, secure, and mobile friendly application for Daishin Securities CREON MTS, making massive improvements to the core UI/UX framework. By utilizing the CREON Magenta color scheme throughout the application, we were able to execute a fresh brand identity for our client.With the goal of creating a easy to use, on-the-go finance application, we designed a library of intuitive icons recognizable even with a quick glance. And by controlling the dynamics of critical elements onscreen to ensure easy readability, we successfully created a powerful service for our client's customers to trade stocks wherever and whenever they want, all without the usual complications of most mobile finance tools.Mobile Application
In collaboration with Cheil Worldwide, we created and developed a Facebook application that allows visitors to experience the features of Samsung MV800 camera. Users can upload photos or webcam shots and apply MV800 effects including Funny Face, Magic Frame, Picture-in-Picture and more. After applying effects, users can upload the photos to the gallery to receive votes or simply share them with friends. We kept the tone causual and fun with cartoon patterns, colors, and shapes all the while emphasizing the premium quality of the camera itself.Social Application
Samsung Electronics’ O2O promotion ‘♥7’ was held at CGV to promote their latest products including Galaxy S7, Gear 360 and Gear VR. People can access to the promotion site by simply placing their smartphone on the GALAXY SMART MAT via NFC tags. Our mission was to create a fascinating contents that emphasis USP of the products and catch people’s eyes on site. We used HTML5 and produced a contents with dramatic motion using ‘Extreme Zoom’ technique to allow every smartphone users can experience the contents and draw their attention.Mobile Web